InfoCleanse is an expert in revitalizing your outdated marketing and CRM databases to accelerate your marketing operations in a significant way. A strong data repository of over 65 million verified business contacts enables us to provide a range of data appending and update services such as CRM Data Cleansing, Email Appending, Telephone Appending, Mail Appending, Social Media Contacts Appending and more.
Challenges with an Ageing Database:
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- Data is not perpetual. Any database goes through a substantial depreciation as time elapses.
- An outdated database hampers your marketing efforts and hinders your market outreach.
- Incomplete contact information limits your scope of communication with your target audience.
- Erroneous data negatively impacts your message deliverability and response rate.
- Poor response rate leads to poor conversions and eventually low returns on investments.
- Following up with existing and prospective customers becomes complicated.
- Frustration grows among sales and marketing teams as their efforts do not pay off.
- Difficulty finding customer data and increased ambiguity due to duplication.
- Reliability of CRM data is questioned. Customer retention becomes challenging.
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Revitalize Your Outdated Database
Can you run your marketing campaigns today with the database you procured last year? Perhaps you can. But with a database which is old, erroneous, and incomplete, your chances of success are limited. When Data, the prime raw material in any lead generation process gets redundant, it’s time to do a quick cleansing and make it spanking new again.