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InfoCleanse

Case Study

The Back Story Behind a
Corporate Gifting Company’s 5x Business Growth

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About the Firm

The client is a reputed gifting company based in San Francisco, California. This one-year-old enterprise provides curated and customized gifting solutions that enable companies to nurture valuable business partnerships. They source the highest quality items to create one-of-a-kind event gifting, direct gifting, and branding solutions. As a reputed company with a 115+ client base, their gifting solutions, with a human touch, make the audience feel celebrated. By weaving a brand story into the gift, they craft cherished experiences for companies and audiences.

Challenges

The client was striving to expand its business in the North American markets. It was eager to explore new growth opportunities, connect with new companies and attain marketing success. To precisely achieve this, the company wanted to reach out to many enterprises across North America. However, their inaccurate data created roadblocks in their path to success. To make their gifting company the talk of the town, the client was in dire need of verified and accurate data on enterprises in the North American region.

Solutions

The client approached InfoCleanse seeking comprehensive marketing data about HR and event planners to connect with companies across North America. Our data specialists perfectly understood the client’s requirements. They shared an expansive database of 75,000+ verified contacts, comprising contact information of key-decision makers of companies ,HR teams, and business partners of companies, meeting and event planners. This expansive well, segmented and structured information enabled our clients not just to market their services to company HRs but also helped them to look beyond the horizon and connect with event planners and other potential prospects interested in their gifting solutions.

Outcomes

By leveraging InfoCleanse data, the client could roll out a myriad of promotional campaigns, including email, offers, gift cards and more! With accurate data, the client’s marketing endeavors witnessed staggering results. The complaint email addresses helped the client to initiate business dialogue quickly with relevant companies and close the sale deals swiftly. Besides this, a 95% inbox placement rate enabled clients to optimize their promotional efforts successfully.

A few of the excellent results the client achieved include

  • 70% surge in the profit margins
  • 65% increase in client acquisition across North America
  • Brand value enhanced by 3X
  • Made significant business associations with an array of companies

to witness a growth curve with an upwards trajectory!

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